hunter douglas national sales meetings
Over the years at Hunter Douglas I worked on branding the yearly National Sales Meetings (NSM). To make each year different we came up with a new theme. From the theme I’d design the look and feel and apply it to everything from the app attendees download to the vinyl applied to the hotel walls/floors.
Working with the theme “Designed for Growth”, I created a graphic system for Hunter Douglas’ National Sales Meeting, or NSM, for 2020. The graphics were meant to energize and excite dealers about the coming year and innovations. To further excite dealers and facilitate way-finding, I took over the Loews Hollywood Hotel in LA, where they staying by covering walls, windows, floors and signs. Everything from attendee’s name badges to their room key cards were branded with the 2020 theme.
In 2019 The Hunter Douglas National Sales Meeting was held in Orlando. The theme of the meeting was “"Winning With Design + Style”. Like other years, I got to take over the hotel space to brand it as our own and excite our dealer base. Hunter Douglas was also celebrating it’s 100 year anniversary that year, so to make the event feel extra special I utilized dramatic black and white accent with a rich gold.
Part of the annual sales meetings is an off site event full of fun and social activities. In 2019 HD went to Universal Studios and had a block party. We decided to brand this event differently to excite the crew. I created a motion graphics piece and several posters to still brand the event as Hunter Douglas, but bring in a fun and exciting new feel.
